Isabelle Boemeke

Isabelle Boemeke is a social media influencer who has chosen to use her star power as a fashion model to create educational videos and messages for her followers to advocate for nuclear power as a solution to climate change.  Tweeting and posting at Instagram under the name “Isodope,” Isabelle speaks knowledgeably about energy and, in particular, about the benefits of nuclear energy, to a community that is not usually engaged in discussion of technology, science, industry or even climate change. This has required both great courage and commitment, and has revealed the power of Isabelle’s creativity and resourcefulness.

These efforts have had an enormous impact. In 2020, the haute-fashion media outlet, Highsnobiety, ran a cover-story interview with Isabelle which candidly raises the topic of the horrors of the most dangerous energy on earth: fossil fuels.

“Let’s talk about the most dangerous energy source on earth. The World Health Organization blames it for 29 percent of all lung cancers, 24 percent of strokes, a quarter of all heart disease, and 43 percent of chronic lung infections — all of which could be prevented. [It] produces invisible particles that fill up the sky like a bucket, trapping the sun’s heat and choking rivers, plants, and animals like us. The worst of all . . . the companies who burn it are not required to take care of their waste.”

Then, she counters that with a discussion of “what might be the safest power source we have, by many countable metrics,” which, of course, is nuclear energy. Speaking for herself, she claims:

“I think it’s the coolest form of energy. Everything else sucks in comparison. Fossil fuels are obviously bad. It’s just burning stuff like coal, oil, or gas. Solar and wind are fine, but they’re intermittent and very granola. Nuclear is like a technology from the future.”

But Isabelle’s efforts have not been limited to interviews and TikTok videos. Working with a team, she was the mastermind and powerhouse behind an organized rally that was held in San Luis Obispo is support of saving Diablo Canyon. This rally drew hundreds of people, local politicians and experts, and resulted in a flurry of articles and opinion pieces expressing public support for nuclear energy in California, a place where such views have been in rtreat for decades.

Then, on February 1, 2022, shortly after that public and well-received rally, Isabelle help organize a group of 79 experts to write and send a letter to Governor Newsom urging him to save Diablo Canyon. For many nuclear professionals and energy experts dispairing about the prospects of saving the state’s sole remaining nuclear power plant, the actions of a single, motivated and talented influencer have made a difference.

Sources:

Highsnobiety: Isabelle Boemeke Is the Nuclear Influencer the World Needs, April 2021
The San Luis Obispo Tribune: Diablo Canyon supporters rally in SLO to keep nuclear power plant open, by Kaytlyn Leslie and Laura Dickinson, Dec. 4, 2022
The Atlantic, The West’s Nuclear Mistake, by David Frum, Dec. 4, 2022
More about the letter to Governor Newsom at Climate Coalition:  Sign the letter to Governor Newsom to Save Diablo Canyon